Academy Sports and Outdoors, Inc. (ASO) vs Booking Holdings Inc. (BKNG)
The same free fields, in the same order, for both companies, so a figure on one line can be read straight across.
This page states measurements and nothing else. It does not rank the two companies, name one of them, or draw a conclusion from the figures.
Data as of Oct 27, 2026, for both companies.
The figures, field by field
A dash means the snapshot carries no figure for that company on that line. A line is dropped only when neither company has it, so a dash beside a figure is a fact about coverage, not about either company.
| ASO | BKNG | |
|---|---|---|
| Sector | Consumer Cyclical | Consumer Cyclical |
| Industry | Specialty Retail | Travel Services |
| Size band | MID | LARGE |
| Listing | Nasdaq GS | Nasdaq GS |
| Country | United States | United States |
| Theme | specialty-retail | online-travel |
| Price and returns | ||
| Last close | $59.61 | $153.14 |
| Return · 1 week | +2.35% | −5.82% |
| Return · 1 month | +22.63% | −6.55% |
| Return · 3 months | +18.23% | −23.16% |
| Return · year to date | +14.63% | −27.91% |
| Return · 1 year | +21.11% | −26.83% |
| Distance from the 52-week highThe last close measured against the highest close of the past 52 weeks. | −4.54% | −30.65% |
| 52-week high | $62.45 | $220.81 |
| 52-week low | $41.29 | $150.14 |
| Size and turnover | ||
| Market value · USDConverted to US dollars, so two companies listed in different currencies sit under one heading. | $3.72B | $120.75B |
| Turnover · median day, USDThe median value traded in a session over the past 50 sessions. | $92.20M | $941.96M |
| Employees | 22,000 | 25,550 |
| Valuation | ||
| Price to earnings · trailing | 9.29× | 17.28× |
| Price to earnings · forward | 7.82× | 12.60× |
| Price to sales | 0.55× | 4.28× |
| Price to book | 1.58× | n/a (negative book value) |
| Enterprise value to EBITDA | 7.27× | 11.60× |
| Enterprise value to revenue | 0.82× | 4.28× |
| PEG ratio | 0.60 | 0.86 |
| Earnings per share · trailing | 5.96 | 9.02 |
| Profitability | ||
| Gross margin | 35.78% | — |
| Operating margin | 14.96% | 34.41% |
| Profit margin | 6.39% | 25.53% |
| Return on equity | 18.61% | — |
| Return on assets | 6.68% | 20.38% |
| Growth | ||
| Revenue growth | +3.00% | +8.10% |
| Earnings growth | +17.30% | +130.00% |
| Balance sheet and payout | ||
| Debt / equity (%) | 90.38 | — |
| Current ratio | 1.74 | 1.09 |
| Dividend yield | 1.11% | 1.08% |
| Payout ratio | 9.40% | 17.82% |
| Trend and volatility | ||
| RSI · 14 | 68.86 | 35.22 |
| ADX · 14 | 41.28 | 20.32 |
| 50-day average | $50.33 | $176.05 |
| 200-day average | $52.70 | $178.12 |
| Average true range · share of priceAverage true range over 14 sessions, stated as a share of the last close, so it can be read across two share prices. | 3.34% | 3.34% |
The full ASO analysis
Everything this table leaves out for Academy Sports and Outdoors, Inc.: the plain-language summary and key points, the accumulation read, signal history, full fundamentals, market context, and the case each side of the ASO argument makes.
$9.90 per stock, one time, 30 days of access.
Open the full ASO analysisThe full BKNG analysis
Everything this table leaves out for Booking Holdings Inc.: the plain-language summary and key points, the accumulation read, signal history, full fundamentals, market context, and the case each side of the BKNG argument makes.
$9.90 per stock, one time, 30 days of access.
Open the full BKNG analysis