Baozun Inc. (BZUN) vs XPeng Inc. (XPEV)
The same free fields, in the same order, for both companies, so a figure on one line can be read straight across.
This page states measurements and nothing else. It does not rank the two companies, name one of them, or draw a conclusion from the figures.
Data as of Oct 27, 2026, for both companies.
The figures, field by field
A dash means the snapshot carries no figure for that company on that line. A line is dropped only when neither company has it, so a dash beside a figure is a fact about coverage, not about either company.
| BZUN | XPEV | |
|---|---|---|
| Sector | Consumer Cyclical | Consumer Cyclical |
| Industry | Internet Retail | Auto Manufacturers |
| Size band | SMALL | MID |
| Listing | Nasdaq GS | NYSE |
| Country | China | China |
| Theme | ecommerce-platforms | ev-makers |
| Price and returns | ||
| Last close | $3.63 | $9.12 |
| Return · 1 week | −5.35% | −0.98% |
| Return · 1 month | +17.48% | −8.34% |
| Return · 3 months | +25.61% | −28.25% |
| Return · year to date | +29.18% | −55.36% |
| Return · 1 year | −0.82% | −60.38% |
| Distance from the 52-week highThe last close measured against the highest close of the past 52 weeks. | −7.40% | −67.70% |
| 52-week high | $3.92 | $28.24 |
| 52-week low | $2.07 | $9.01 |
| Size and turnover | ||
| Market value · USDConverted to US dollars, so two companies listed in different currencies sit under one heading. | $210.54M | $8.74B |
| Turnover · median day, USDThe median value traded in a session over the past 50 sessions. | $658.30K | $56.02M |
| Employees | 6,626 | 20,632 |
| Valuation | ||
| Price to earnings · trailing | 25.43× | n/a (negative earnings) |
| Price to earnings · forward | 4.07× | 53.75× |
| Price to sales | 0.02× | 0.13× |
| Price to book | 0.38× | 2.35× |
| Enterprise value to EBITDA | 3.34× | n/a (negative EBITDA) |
| Enterprise value to revenue | 0.11× | 0.11× |
| PEG ratio | 0.06 | — |
| Earnings per share · trailing | 0.14 | -0.47 |
| Profitability | ||
| Gross margin | 52.71% | 20.70% |
| Operating margin | 2.31% | −6.03% |
| Profit margin | −1.30% | −4.14% |
| Return on equity | −1.16% | −10.88% |
| Return on assets | 0.91% | −2.43% |
| Growth | ||
| Revenue growth | +7.50% | +8.00% |
| Balance sheet and payout | ||
| Debt / equity (%) | 34.21 | 99.45 |
| Current ratio | 1.90 | 1.11 |
| Dividend yield | 0.00% | 0.00% |
| Payout ratio | 0.00% | — |
| Trend and volatility | ||
| RSI · 14 | 60.87 | 38.62 |
| ADX · 14 | 42.13 | 24.78 |
| 50-day average | $3.08 | $11.84 |
| 200-day average | $2.78 | $15.93 |
| Average true range · share of priceAverage true range over 14 sessions, stated as a share of the last close, so it can be read across two share prices. | 6.20% | 3.67% |
The full BZUN analysis
Everything this table leaves out for Baozun Inc.: the plain-language summary and key points, the accumulation read, signal history, full fundamentals, market context, and the case each side of the BZUN argument makes.
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Open the full BZUN analysisThe full XPEV analysis
Everything this table leaves out for XPeng Inc.: the plain-language summary and key points, the accumulation read, signal history, full fundamentals, market context, and the case each side of the XPEV argument makes.
$9.90 per stock, one time, 30 days of access.
Open the full XPEV analysis